Shotoku Broadcast Systems partners with Prodigio to help the events industry thrive during COVID-19.

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12.5.20

Shotoku Broadcast Systems partners with Prodigio to help the events industry thrive during COVID-19.

Along with Crowd, the Department for International Trade, and Great Britain Campaign, Shotoku is helping Prodigio re-imagine the magic of live exhibitions that are now affected by the global pandemic.

What solution encompasses all the benefits of an exhibition in a virtual environment?

Many events and conferences are being cancelled for 2020 due to mass gatherings, travel, and face-to-face interaction being off limits during the Coronavirus crisis. This has led to a huge loss in business for exhibition experts such as Prodigio, which is why we partnered with Prodigio to support the “How can we Re-imagine the Magic of Exhibitions through the Exhibition Futures Challenge 2020?” initiative.

This challenge is offering businesses a platform to put forward their creative idea, achieve international exposure, win a cash prize of £5,000 together with a further £5,000 investment in the idea, including the support of the teams at Great Britain Campaign and at Department for International Trade.

James Eddershaw, Managing Director of Shotoku, said “The current situation is a sudden and severe challenge to the traditional way of doing business and promoting services.   But I think it is also a great opportunity to get creative with new concepts to keep the magic of exhibitions alive.  ‘Necessity is the mother of invention’ is a truism that has never been more relevant!”

The deadline for submitting questions about the challenge is 18th May and the deadline for putting forward the final idea is 1st July. Anyone and everyone, both within and outside of the events industry, are invited to participate. The Challenge microsite created by Crowd will provide more information, as well as:

  • Registration for a webinar which will include Prodigio management and key clients.
  • Key aims of the Challenge.
  • A Q&A session which will allow initial ideas to be explored and tested before submission.

 

About - Shotoku Broadcast Systems is an international leader in the manufacture and marketing of a full range of camera support products with emphasis on manual and robotic pedestals and pan/tilt heads for the television broadcast industry. The Company also provides robotic camera systems capable of interfacing with third-party equipment. Established as an engineering design firm specializing in advanced mechanics and electronic control systems, Shotoku maintains headquarters in Japan with offices in Sunbury, UK, China, and the U.S. The Company’s robotic camera systems are designed, developed and manufactured in Sunbury, UK.

For more information, please visit our website www.shotoku.co.uk

 

Assets

Exciter Video: https://drive.google.com/open?id=11nFVQbsUODfkK9w0KFcVOBRYE0OBpYB9

Explainer Video: https://drive.google.com/open?id=17ahXHeHwEg8OySQTPL_MhL-ZAzfBnsAY

 

 

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